More of Alexandra Groover S/S 10
So exciting! Alexandra Groover’s video showcasing her S/S 10 collection is now posted on her blog and on Vimeo for your viewing pleasure. Here are a few quick screenshots I took of my favorite looks – love the more ethereal look of the new shell hooded dress, and I love that tulip petal/peplum belt/waist detailing/overskirt. This gorgeously dark and disjointed video has made me fall in love with Alexandra’s work even more. And I’m really thinking that videos rather than runway shows are quite an ingenious way to go, especially for an independent designer. They definitely give more life and beauty to the pieces for an online viewer (a.k.a. an unable-to-go-to-fashion-weeks person) like me.